This mind map will allow you to map out all of the ways you'll promote your Facebook Live broadcast once it's live and after the fact as well. Let your mind wander and print multiple sheets of paper if this one page isn't enough for you. Even if it doesn't make sense, write it down. After you write everything down, you can then sort it out on a final piece of paper.

My recommendation is to print at least two pages. One as a draft where you write down as many ideas as possible and one where you identify how you'll promote your Facebook Live broadcast on game day.